by Jeniffer Thompson | May 27, 2026 | Author Marketing, Events, Ideas and Tips
I had a great time last week in Portland, OR at IBPA’s annual Publishing University and it got me thinking about the many benefits of author conferences and festivals of every type. I originally posted on this topic back in 2024, right around the time of the 5th...
by Jeniffer Thompson | Mar 18, 2026 | Author Marketing, Ideas and Tips, Jeniffer Thompson
It’s important to remember that your author marketing budget isn’t just about money. You’ll also need to consider how much time and emotional labor you can afford to invest because setting and understanding these aspects of your budget is crucial to building a...
by Jeniffer Thompson | Jan 24, 2024 | Author Marketing, Book Publishing, Ideas and Tips, Personal Branding
Publishing a book can be a fun, but often daunting task. First time publishers and authors often have many questions and the steps required to do it the right way can be confusing. My goal is to help guide you through the process and ensure that you are well-informed...
by Jeniffer Thompson | Nov 8, 2023 | Author Marketing, Content Creation, Ideas and Tips, Personal Branding, Selling Your Book
Many times indie authors, especially new ones, find themselves overwhelmed by everything that goes into marketing their books. They believe that the work is over once the book is written. But really, that’s just where the work begins. And authors, I’ve found, aren’t...
by Jeniffer Thompson | Sep 13, 2023 | Author Marketing, Ideas and Tips, Selling Your Book
Those of you who regularly read my blog or follow me on social media have probably noticed I bring up the topic of book awards often. You could say I’m a bit of a pusher. But it’s for good reason! I want all authors to be successful and for their books to get the...