Jeniffer Thompson is ...
Personal Branding + Digital Marketing StrategistLet’s get to know each other … I’ll start
Hi, I’m Jeniffer! I love long climbs up vertical cliffs, sleeping under the stars, and meeting thought leaders like you with vision for a better tomorrow!
The Professional Me
Jeniffer Thompson is a personal branding expert, digital marketing strategist and host of The Premise podcast. She is an award winning author and speaker who delivers strategy-rich content and actionable tools that educate and empower authors. With a BA in Journalism from SDSU, Jeniffer is an ardent believer in the power of storytelling—she is always looking for, or telling, a story. She believes that story has the power to develop a greater sense of empathy, transform us, and build community.
Jeniffer is passionate about helping authors establish highly visible brands. She and her husband, Chad, co-founded Monkey C Media in 2004 and have been creating award-winning book cover designs and author websites ever since. They specialize in author services that integrate digital marketing strategies and engage readers all over the world.
She is a co-founder of the San Diego Writers Festival, serves on the board of the San Diego Memoir Writers Association, and is currently writing her own coming of age memoir.
Jeniffer is a rock climber and thrill seeker. She and Chad live in San Diego with their persnickety Manx cat, Mishka, and three fluffy chickens who love to follow her around and give her delicious eggs almost everyday.
For awesome brand strategy tips and digital marketing insight, subscribe to her blog. Listen to her podcast at ThePremisePod.com.
The Casual Me
I’m a writer, a marketer, a lover of books and information; I enjoy music, lazy days, fine wines, healthy and not-so-healthy food, rock-climbing, bike riding, camping and laughing with family and friends. I don’t have a vision of what makes a perfect day because every day is new and potentially life changing; I’ve experienced true love and true loss and I try, perhaps sometimes in vain, to keep an open mind and to not judge, but also to look at something from all angles before I make a decision. But mostly, I think this bio is starting to sound too much like a bad dating profile.
I began my career in publishing in 1999 as the editor of a small publishing house in San Diego. The truth is I had a hard time staying focused on my job, I found myself wanting to expand our reach and grow our readership, and so after butting my nose into the marketing department and perpetually insinuating that I could do it better, they gave me the chance to prove my point. I was given the position of Director of Marketing. We did grow our reach, and so did my love for publishing.
Today, I reflect on those early days and how much has changed in the industry. Publishing is a vast new frontier where the odds are stacked against you, and yet, you have the technological advantages of being able to connect with people at the farthest reaches of the globe. Done right, anyone can be successful. Perhaps it’s timing, perhaps it’s luck—but I think it’s more about having a great idea and then doing something about it. Anyone can write a book, but how many people do it well? Successful authors treat this like a business and work at their success every day. Successful authors incorporate brand strategy into a roadmap that guides them forward.
I love meeting new people and learning new things, so meeting you is next on my list of things to do—let’s talk today!
A Few Truths
I'm currently writing four books
Three are business related (stay tuned for more on those soon) and one is my coming-of-age memoir. As a child, my family and I lived in a one-room log cabin with no running water or electricity in Northern Idaho. Winters were nose-bitingly cold, apples tasted better then, and life was much, much, simpler.
I can't touch my nose to my elbow
Neither can you for that matter. It’s humanly impossible. What puzzles me is why would you want to?
I worked for YOSAR (Yosemite Search and Rescue) for a winter in 1997
I’ve also lived in my vehicle on two separate occasions while I traveled around the country climbing epic rocks and appreciating the beauty of silence in mother nature.
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