Think of me as your Publishing Cheerleader!

My name is Jeniffer Thompson and I am an author, speaker, and Internet Marketing strategist. I’m not a guru—I don’t have some miracle answer to guarantee your online success. What I do offer is a common sense approach to Internet Marketing. I concentrate on the nuts and bolts of how you can establish a professional online presence and will teach you simple steps anyone can follow:

  • develop your brand and fine-tune your message,
  • build a professional website and implement a strategic marketing funnel,
  • write engaging content that draws in your audience,
  • drive traffic and convert that traffic into revenue.

You can start reading my blog now, hear me speak at a conference near you, call me (619-955-8286), or email me questions. I offer free 15-minute consultations, as well as complete website analysis, consulting, and coaching services.

Plus, my team at Monkey C Media specializes in author services. We’ll implement anything you don’t have the time or the energy to tackle yourself: basic to advanced websites, custom Wordress websites, book cover and interior design, logo design, business cards and more—if you need it, we’ll create it.  We will deliver on time—above and beyond your expectations.

Keep It Fresh: How Often Should You Blog?

04/16/2014   |   No Comments »

If you are not updating your website at least once a week, you should be. This is a great way to keep your site fresh and exciting, and to ensure that search engines will spider your site. The more activity your site has, the more it will get noticed. Also, the more content you have (with lots of relevant keywords) the higher you will appear in search engine results on the likes of Google and Bing. And besides, your readers will have a reason to revisit your site and refer you to others.

A great way to keep your site updated is to keep a weekly or even daily blog, or add weekly free articles. If you provide your readers with a weekly newsletter, you should upload it to your site as well. There are many ways to add relevant content. Brainstorm some ideas and chances are you will be delighted with the results — and so will your readers.

This tip was brought to you by Monkey C Media.

Blogging Tip: Create an Editorial Calendar

04/09/2014   |   1 Comment

Whether it’s to help stave off writer’s block or to better position the timeliness of your blog content, devising an Editorial Calendar for your blog is a smart idea.

Posting quality, relevant content on your website — and frequently — is an important component of your internet marketing and search engine optimization strategy. But, continually coming up with ideas to post about on a weekly basis can sometimes seem overwhelming. This is where an Editorial Calendar can come in handy.

Think of your Editorial Calendar as a loose road map of ideas. These ideas can be based around national holidays, seasons, new product releases, timely news stories, etc… — whatever makes sense for your website.

For example, if you are a food blogger, you can map out post ideas based on seasonal ingredients, holiday gatherings, national events (like the Super Bowl), or National Food Holidays (did you know April is National Grilled Cheese Month?). Or, if you’re an entertainment blogger, you can map out post ideas based on different awards shows, like the Oscars, or TV premieres, or celebrity news.

Or, maybe it makes more sense to create weekly themes, and come up with content each week based on those themes? Like, posting tips on Mondays, posting inspirational profiles on Wednesdays and posting resources on Fridays — whatever works for your brand.

Once you have a rough Editorial Calendar sketched out, the rest of the month’s posts can be based on in-the-moment inspirations, breaking news or ideas related to your field and so on.

I find that just taking the time to sit down and map out even 1/3 of your posts for the next month lifts quite a bit of the “what to write about” pressure, leaving you with more stress-free time to actually write.

Happy Blogging!