Book Marketing Tips
Branding, Publishing & Digital Marketing ResourcesPlus, you’ll get Jeniffer’s 10-Step Personal Branding Guide to get started today!

4 Big Benefits of Author Conferences and Festivals
With the 2024 San Diego’s Writer’s Festival upon us I’ve been very busy with the planning and preparation. It’s also got me thinking about writer’s conferences in general, and why my co-founder, Marni Freedman, and I had a vision for the SDWF. Like many festivals now, and those that have come before us, we wanted to offer opportunities for authors to meet, network, learn, and be inspired. But we...

How Publishing Consultants Help Authors
Remember, self-published is a misnomer. Every author will need help getting their book out into the world. And the people who help facilitate that are available when you need them, at whatever your level of need happens to be.

Printing and Distribution Options for Self-Published Authors Explained
Print on demand, or POD, is one of the most commonly used printing and distribution options for self-published authors. This is because it makes the publishing process more seamless and there is less risk of ending up with a ton of printed, yet unsold books.

Are Hybrid Publishers Legit? How They Work and Some Red Flags to Avoid
In conclusion, and in my opinion, hybrid publishing is legit, but not every player is reputable. Do your homework and know what you want out of the deal. If you choose hybrid, you’ll potentially spend more money than you would self-publishing, but you’ll do far less work.

So, You Want to Publish a Book: Here are the First Steps
Publishing a book can be a fun, but often daunting task. First time publishers and authors often have many questions and the steps required to do it the right way can be confusing.

Your Author Branding Goals for 2024: A Checklist
Wow, the new year is already here and we’re almost halfway through January! Can you believe how time flies? If you’ve gotten a late start on compiling your goals for the new year, or just need a refresher on staying focused as you build your brand this list is for you. Let’s talk author branding goals for 2024! Do You Have Any New Author Branding Goals for 2024? Every year you should do...

Yes, You Need a Speaker One Sheet: A How-To With Examples
You need a speaker one sheet so that all of the relevant information on you as a speaker is in one place. Having them available as a downloadable asset means all the important information such as your speaking topics, your experience, and more are accessible, savable, and shareable.

Making Money from Your Book: Growing Your Brand and Income
Realistically, making money from your book will likely come from sources other than sales. And that’s good! Below I’ll tell you why, and give you some ideas for leveraging your book to grow your income.

Your Author Branding Goals: A Quarterly Check In
Autumn is the time when we can sit back and reflect, when we start turning inward and refocusing on our yearly goals. So it’s the perfect time to revisit and check in on your marketing and author branding plans.

Avoid Author Burnout with a Sustainable Plan
Many times indie authors, especially new ones, find themselves overwhelmed by everything that goes into marketing their books. They believe that the work is over once the book is written. But really, that’s just where the work begins. And authors, I’ve found, aren’t exactly prepared for or comfortable with the whole marketing thing. To avoid author burnout we need to be prepared, and that...