by Jeniffer Thompson | May 27, 2026 | Author Marketing, Events, Ideas and Tips
I had a great time last week in Portland, OR at IBPA’s annual Publishing University and it got me thinking about the many benefits of author conferences and festivals of every type. I originally posted on this topic back in 2024, right around the time of the 5th...
by Jeniffer Thompson | May 13, 2026 | Author Marketing, Book Publishing, Ideas and Tips
This list of upcoming book award deadlines contains something for almost everyone. Yes, there are a lot of genre fiction awards with summer deadlines here, but many of these also offer awards for nonfiction, poetry, and literary fiction, they just have different...
by Jeniffer Thompson | Apr 29, 2026 | Book Publishing, Ideas and Tips
I recently wrote about why book endorsements matter and how you can approach them without stress, so today I wanted to cover following up on book endorsement requests and how to do that without feeling awkward or pushy. As I stated in my previous post on the topic,...
by Jeniffer Thompson | Apr 15, 2026 | Author Marketing, Ideas and Tips, Social
A reader recently reached out asking about the value authors get from posting on social, so I wanted to share some thoughts on using social media for book marketing. The fact is, social media can be a very useful tool for authors but it’s not the only tool at your...
by Jeniffer Thompson | Mar 18, 2026 | Author Marketing, Ideas and Tips, Jeniffer Thompson
It’s important to remember that your author marketing budget isn’t just about money. You’ll also need to consider how much time and emotional labor you can afford to invest because setting and understanding these aspects of your budget is crucial to building a...
by Jeniffer Thompson | Feb 4, 2026 | Events, Ideas and Tips, Networking
In a recent post I listed ten upcoming 2026 writers conferences that could benefit author-publishers, but in this post I want to focus on book festivals by region because book festivals are more reader-focused and listing them by region may inspire you to attend one...