Book Marketing Tips
Branding, Publishing & Digital Marketing ResourcesPlus, you’ll get Jeniffer’s 10-Step Personal Branding Guide to get started today!
Using Paper.li as a Brand Building Platform
Paper.li is a great brand building platform because it offers so many valuable tools in one place. It lets you collect and share curated content, customize your page to fit your brand, and automates much of the process unlike other social platforms.
Hashtags for Authors and How to Use Them
Twitter has a large and supportive writing community, so you should take advantage of it by using the active hashtags for authors. Hashtags help grow your reach because they allow your tweets to be seen by an audience outside of your followers. It’s kind of the only way, really, besides getting a coveted retweet.
It’s Time to Submit Your Book for an Indie Book Award!
Not only does receiving a book award give you some clout, it builds trust with potential readers. It also makes your book more appealing to booksellers and librarians, which means a wider reach. Receiving a book award can also mean free publicity, whether via the organization granting the award, or media attention.
A BookBub Profile is a Great Marketing Tool
If you don’t already have a BookBub profile, you should create one! Why, you ask? Well, because all your online profiles work for you as part of your author marketing strategy without much work from you once those profiles are created.
Sometimes, You Just Need a Little Inspiration
If you’re anything like me, your inspiration may be waxing and waning a bit these days. There are even days that you want a bit of an escape, and that’s fine. Self-care is important!
You Can Sell Your Book Through the Power of a Loyal Fanbase
These days, especially as an Indie author, you kind of have to have a following already to sell your book. Yes, you should market, and you should promote, but if you don’t have a clear and trustworthy brand you’ll be overlooked.
Getting a Lower Facebook Reach Lately? There May Be a Solution.
Have you noticed your Facebook reach dropping in the past few weeks or months? Well, part of that is due to one of the more recent changes Facebook made.
Hashtags: Why and How You Should Still Use Them
Hashtags have been around since 2007, and everyone at this point is likely familiar with them. But it’s rarer that we know how to use them properly, especially for marketing our personal brands.
Impostor Syndrome. Let’s Talk About It.
Impostor Syndrome Can Really Mess With You I know I go on a lot about putting yourself out there, letting your light shine, etc. But do you ever feel like you really don’t know what you’re doing? That you aren’t good enough to be a thought leader, speaker, or author on the subject of your passion? Here’s a secret—almost everyone gets that feeling at some point. It’s called impostor syndrome, and...
Staying Focused and Motivated When Everything Seems Chaotic
If you’ve been having trouble getting work done lately, you’re not alone. There’s a lot going on in the world and with all of it weighing on your mind, it can be really hard to stay focused and motivated on your work and other goals.