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Using Metadata as an Author: A Beginner’s Guide

Using Metadata as an Author: A Beginner’s Guide

by Jeniffer Thompson | Jun 24, 2021 | Author Marketing, Book Publishing, Jeniffer Thompson, Selling Your Book

As an author, if you’re not using metadata where and how you need to, you may be unknowingly stiffing your book sales. And here’s the thing—Metadata seems intimidating, but that doesn’t mean you can’t use it as one of your most powerful book selling tools. Below is...
Using Radish Fiction to Publish Your Writing

Using Radish Fiction to Publish Your Writing

by Jeniffer Thompson | Jun 10, 2021 | Author Marketing, Book Publishing, Ideas and Tips

Radish Fiction is another app-based platform for writers to publish and monetize their work and for readers to enjoy it. If you’re someone trying to make some extra money with your writing, or get your name out there, and you write consistently, this may be the...
Marketing to Your Target Audience by Generation

Marketing to Your Target Audience by Generation

by Jeniffer Thompson | Apr 1, 2021 | Author Marketing, Digital Marketing, Selling Your Book

Doing the research to find your target audience is invaluable time spent. And there are many factors involved in finding your target audience, but thinking of marketing in terms of generations can really boost your efforts. Below are some things to consider when...
Using Videos to Market Your Book or Build Your Brand

Using Videos to Market Your Book or Build Your Brand

by Jeniffer Thompson | Mar 18, 2021 | Author Marketing, Content Creation, Ideas and Tips, Jeniffer Thompson, Personal Branding, Selling Your Book

If you haven’t tried using videos to market your book or build your brand yet, maybe it’s time to consider it! On social media, videos get more engagement than other types of posts. On Twitter alone, videos gets 10 times more engagement, according to Hootsuite. And...
What is #WritersLift and What Can it Do for You?

What is #WritersLift and What Can it Do for You?

by Jeniffer Thompson | Mar 2, 2021 | Author Marketing, Networking, Selling Your Book

You’ve probably seen this hashtag all over Twitter and wondered what #WritersLift is all about, and if you should participate. Well, it looks like you’re not the only one. I’ve gotten a few questions about it from clients too, so I decided to do some informal...
What a Personal Brand Is and Isn’t

What a Personal Brand Is and Isn’t

by Jeniffer Thompson | Jan 26, 2021 | Author Marketing, Jeniffer Thompson, Personal Branding

As you may already know, the idea of personal branding has been around for awhile now. But I’ve noticed there’s still a lot of confusion over what a personal brand is and what it isn’t. I know that a lot of people have a sort of cringe reaction to the term Personal...
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