by Jeniffer Thompson | May 12, 2022 | Author Marketing, Book Publishing, Selling Your Book
An author one-sheet or sell-sheet is an essential piece of print marketing material for your book. It’s simply one sheet of paper(though it can be double sided if needed) containing all the important information about you and your book for promotional purposes. I...
by Jeniffer Thompson | Apr 14, 2022 | Author Marketing, Content Creation, Ideas and Tips, Selling Your Book, Social
Friends, do you find yourself struggling with social media? If you’re feeling like it’s hard to keep up with, and get lost on what, when and where to post, I have some tips for you! Is Social Media THAT Important? It can be argued that a social media...
by Jeniffer Thompson | Feb 10, 2022 | Author Marketing, Ideas and Tips, Jeniffer Thompson, Personal Branding, Selling Your Book, Social
It may seem counterintuitive, but promoting yourself effectively can mean NOT promoting yourself at all. Wait, what?! Yes. Promoting your influencers and competitors is a great author marketing strategy. When we think of our competition, we often think of our...
by Jeniffer Thompson | Jan 27, 2022 | Author Marketing, Content Creation, Digital Marketing, Ideas and Tips, Selling Your Book
Do you send a regular newsletter to your subscribers? If not, maybe it’s time to consider it. Especially if you find writing regular blog posts to be time consuming or difficult. Perhaps a blog doesn’t naturally fit your writing style? Maybe a brief check-in is more...
by Jeniffer Thompson | Nov 30, 2021 | Author Marketing, Book Design, Events, Jeniffer Thompson, Selling Your Book
So, #PitMad is coming around again this week—Thursday December 2nd to be exact. This day-long, quarterly event on Twitter may already be on your radar, but if it’s not, or you’ve known about it but never participated, this article is for you! I did some...
by Jeniffer Thompson | Sep 29, 2021 | Author Marketing, Book Publishing, Ideas and Tips, Selling Your Book
How Do I Win an Indie Book Award? Yes, even you can win an indie book award! But you can’t win if you don’t submit. I originally published this post in 2019, but the information below is evergreen. This are all longstanding, established, and legitimate...
