by Jeniffer Thompson | Apr 12, 2023 | Author Marketing, Events, Ideas and Tips, Selling Your Book
Planning a successful book launch requires thinking ahead, preparing well in advance, and of course, building a book launch team. This post is all about teams and is part one in a series designed to make sure you are on top of things so your upcoming book launch will...
by Jeniffer Thompson | Mar 22, 2023 | Book Publishing, Selling Your Book
Have you ever noticed that a lot of books will have the same title? And yet, I get asked this question pretty often: “How do I trademark my book title?” The simple answer is this: You can’t. But nothing is ever simple, is it? When it...
by Jeniffer Thompson | Oct 19, 2022 | Author Marketing, Book Publishing, Ideas and Tips, Selling Your Book
One of those most important things you can do during your publishing process is to research and identify your comparable titles. What exactly does that mean, you may be wondering? Well, read on! This post is all about finding your comparable titles, what they are,...
by Jeniffer Thompson | Sep 21, 2022 | Author Marketing, Digital Marketing, Ideas and Tips, Personal Branding, Search Engine Optimization, Selling Your Book
*This is an updated version of a post originally published on 12/1/20 Using Google Trends can help you more effectively plan your keyword usage for book marketing strategy and save you time on your social media campaigns and blog content creation. And Google Trends is...
by Jeniffer Thompson | Sep 7, 2022 | Author Marketing, Book Covers, Book Publishing, Jeniffer Thompson, Networking, Selling Your Book
Does Getting A Book Endorsement Really Help? Getting a book endorsement from the right person can do wonders for your book. Why? Because it grabs your reader’s attention. When readers pick up a book, they make decisions very quickly about whether they want to...
by Jeniffer Thompson | Aug 4, 2022 | Author Marketing, Book Publishing, Ideas and Tips, Selling Your Book
Have you ever wondered how books already have reviews on their publication date? Or how authors get those glowing reviews you see on the back cover? Well, it’s because they sent out an ARC. So, self-published authors, you need ARCs too! What is an ARC and How Do I Get...
