by Jeniffer Thompson | Jun 9, 2022 | Author Marketing, Content Creation, Ideas and Tips, Selling Your Book
If you’re planning a book launch party or just celebrating your book release and hoping to get a big boost in sales, you’ll need to do a bit of planning. Here are some things you can do in the weeks before to start promoting your book launch. Create...
by Jeniffer Thompson | May 26, 2022 | Author Marketing, Ideas and Tips, Selling Your Book
Have you heard about Bookshop yet? It stated just a few years ago with the intention of being an alternative book selling platform, and now it may be on its way to giving Amazon a run for its money. It supports small, independently owned book stores, and authors too!...
by Jeniffer Thompson | May 12, 2022 | Author Marketing, Book Publishing, Selling Your Book
An author one-sheet or sell-sheet is an essential piece of print marketing material for your book. It’s simply one sheet of paper(though it can be double sided if needed) containing all the important information about you and your book for promotional purposes. I...
by Jeniffer Thompson | Apr 14, 2022 | Author Marketing, Content Creation, Ideas and Tips, Selling Your Book, Social
Friends, do you find yourself struggling with social media? If you’re feeling like it’s hard to keep up with, and get lost on what, when and where to post, I have some tips for you! Is Social Media THAT Important? It can be argued that a social media...
by Jeniffer Thompson | Feb 10, 2022 | Author Marketing, Ideas and Tips, Jeniffer Thompson, Personal Branding, Selling Your Book, Social
It may seem counterintuitive, but promoting yourself effectively can mean NOT promoting yourself at all. Wait, what?! Yes. Promoting your influencers and competitors is a great author marketing strategy. When we think of our competition, we often think of our...
by Jeniffer Thompson | Jan 27, 2022 | Author Marketing, Content Creation, Digital Marketing, Ideas and Tips, Selling Your Book
Do you send a regular newsletter to your subscribers? If not, maybe it’s time to consider it. Especially if you find writing regular blog posts to be time consuming or difficult. Perhaps a blog doesn’t naturally fit your writing style? Maybe a brief check-in is more...
