by Jeniffer Thompson | Jul 23, 2020 | Author Marketing, Content Creation, Digital Marketing, Ideas and Tips, Personal Branding, Selling Your Book
Hashtags have been around since 2007, and everyone at this point is likely familiar with them. But it’s rarer that we know how to use them properly, especially for marketing our personal brands. I sometimes feel like I rarely see them these days, and began wondering...
by Jeniffer Thompson | Jun 10, 2020 | Author Marketing, Ideas and Tips, Jeniffer Thompson, Personal Branding, Selling Your Book
You’re Going to Need a Media Kit My last post covered press releases, what they are and why you need one for your book. Today I want to talk about your media kit. And what better advice could I give than that of an expert on media kits? So I reached out...
by Jeniffer Thompson | May 27, 2020 | Author Marketing, Jeniffer Thompson, Selling Your Book
Today I’d like to tell you how to write a professional author press release, why they’re important, and how you can use them to promote your book. If you think a press release is meant only for big, breaking news, and very important people, you’re wrong....
by Jeniffer Thompson | Apr 22, 2020 | Author Marketing, Blogging, Digital Marketing, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding, Selling Your Book, Social
Part Two: Collaborating with Influencers and What it Can Do For You Now that you know the steps to finding your key influencers, you can start thinking about how you can reach out for collaboration opportunities. Below I’m going to tell you some ways you can...
by Jeniffer Thompson | Apr 8, 2020 | Author Marketing, Digital Marketing, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding, Selling Your Book, Social
Part One: What Are Key Influencers and How Do I Find Them? Because key influencer collaboration can be so beneficial to building your brand and expanding your own influence and reach, it’s important that you understand what influencers are and how you can find...
by Jeniffer Thompson | Mar 31, 2020 | Author Marketing, Digital Marketing, Ideas and Tips, Jeniffer Thompson, Personal Branding, Selling Your Book
You probably already know that Amazon is THE go-to platform for selling indie books online. But, I’d like to encourage you to remember your local boutique bookstores when you link out your BUY NOW buttons from your author websites. Plus, I always give my readers...
