by Jeniffer Thompson | Nov 16, 2022 | Author Marketing, Ideas and Tips, Personal Branding
I had to revamp this post from last year because reader magnets are still a powerful and simple tool for building your fanbase and your personal brand. If you’re not be familiar with the term reader magnet, you’re probably familiar with their use in practice....
by Jeniffer Thompson | Oct 19, 2022 | Author Marketing, Book Publishing, Ideas and Tips, Selling Your Book
One of those most important things you can do during your publishing process is to research and identify your comparable titles. What exactly does that mean, you may be wondering? Well, read on! This post is all about finding your comparable titles, what they are,...
by Jeniffer Thompson | Oct 5, 2022 | Author Marketing, Book Publishing, Ideas and Tips, Networking
When you’re building a career out of your writing, especially as a self-published author, it’s imperative that you seek out networking opportunities, find support groups and gain access to learning tools. There are many organizations and groups that...
by Jeniffer Thompson | Sep 21, 2022 | Author Marketing, Digital Marketing, Ideas and Tips, Personal Branding, Search Engine Optimization, Selling Your Book
*This is an updated version of a post originally published on 12/1/20 Using Google Trends can help you more effectively plan your keyword usage for book marketing strategy and save you time on your social media campaigns and blog content creation. And Google Trends is...
by Jeniffer Thompson | Aug 4, 2022 | Author Marketing, Book Publishing, Ideas and Tips, Selling Your Book
Have you ever wondered how books already have reviews on their publication date? Or how authors get those glowing reviews you see on the back cover? Well, it’s because they sent out an ARC. So, self-published authors, you need ARCs too! What is an ARC and How Do I Get...
by Jeniffer Thompson | Jun 9, 2022 | Author Marketing, Content Creation, Ideas and Tips, Selling Your Book
If you’re planning a book launch party or just celebrating your book release and hoping to get a big boost in sales, you’ll need to do a bit of planning. Here are some things you can do in the weeks before to start promoting your book launch. Create...
