by Jeniffer Thompson | Apr 26, 2023 | Author Marketing, Events, Ideas and Tips, Networking, Personal Branding, Selling Your Book
Months before your book launch, before you even secure your book launch team, you’ll need to start prepping your brand for the big day. Below is your guide to making sure all your ducks are in a row and that your brand reflects that. Prepping Your Brand for Your Book...
by Jeniffer Thompson | Feb 22, 2023 | Author Marketing, Ideas and Tips, Personal Branding
Getting Your Best Author Headshot Means Actually Doing it! If you know me, you know that I’m an advocate for having your headshot taken once every new year. Having your best author headshot means keeping it fresh. But, I must admit, that even I have trouble...
by Jeniffer Thompson | Apr 1, 2021 | Author Marketing, Digital Marketing, Selling Your Book
Doing the research to find your target audience is invaluable time spent. And there are many factors involved in finding your target audience, but thinking of marketing in terms of generations can really boost your efforts. Below are some things to consider when...
by Jeniffer Thompson | Jan 9, 2020 | Author Marketing, Book Covers, Book Design, Book Publishing, Jeniffer Thompson, Selling Your Book
Yes, You Can Judge a Book By Its Cover (And Your Readers Will Too) We’ve all heard the old adage about judging outward appearances so many times, and it is good advice—when judging people. When it comes to actual books, like it or not, it’s the first way we judge...
by Jeniffer Thompson | Nov 13, 2019 | Author Marketing, Digital Marketing, Jeniffer Thompson, Personal Branding
Content development is such a critical part of building and maintaining a loyal following, and yet, so many authors and entrepreneurs are overwhelmed by the idea of creating a steady flow of consistent content that attracts and resonates with their target audience....
