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What to Expect When Self-Publishing Your Book

What to Expect When Self-Publishing Your Book

by Jeniffer Thompson | Oct 11, 2023 | Author Marketing, Book Publishing, Digital Marketing, Ideas and Tips, Personal Branding

So, you’ve written a book! Congratulations! You’ve accomplished a huge feat. But now comes the hard part. Or, at least the more complex part—Publishing it!  If you plan on self-publishing your book rather than going the traditional route, you need to know what to...
The Basics of Personal Branding

The Basics of Personal Branding

by Jeniffer Thompson | Sep 27, 2023 | Ideas and Tips, Personal Branding

What is Personal Branding?   The difference between having a personal brand and not having one comes down to confidence. When you have a clear idea of who you are, what you stand for, and are willing to put that out for the world to see, you have a personal...
5 Big Benefits of Winning a Book Award

5 Big Benefits of Winning a Book Award

by Jeniffer Thompson | Sep 13, 2023 | Author Marketing, Ideas and Tips, Selling Your Book

Those of you who regularly read my blog or follow me on social media have probably noticed I bring up the topic of book awards often. You could say I’m a bit of a pusher. But it’s for good reason! I want all authors to be successful and for their books to get the...
Why Joining the IBPA is Worth it for Indie Authors

Why Joining the IBPA is Worth it for Indie Authors

by Jeniffer Thompson | Aug 23, 2023 | Book Publishing, Events, Ideas and Tips, Jeniffer Thompson, Networking, Selling Your Book

I recently wrote a post about joining writers groups and how they can be immensely helpful for finding resources, and for both learning and networking opportunities.  Because networking and having a support system is so important to independent authors, I wanted to...
What ISBNs are and How They Work: An Explainer for Indie Authors

What ISBNs are and How They Work: An Explainer for Indie Authors

by Jeniffer Thompson | Aug 9, 2023 | Book Design, Book Publishing, Selling Your Book

  I’m writing this explainer to cover what ISBNs are and how they work due to a recent exchange with a client. It seems there is some misinformation out there concerning them and I was surprised to find these misunderstandings were widespread. So, to clear up the...
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Recent Posts

  • Some Thoughts on Using Social Media for Book Marketing
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  • Your Author Marketing Budget: How Much Time and Emotional Labor Can You Invest?
  • Why Book Endorsements Matter and How to Approach Them Without Stress
  • A Glossary of Common Publishing Terms to Help Demystify Industry Jargon and Processes

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