by Jeniffer Thompson | Apr 30, 2025 | Author Marketing, Ideas and Tips, Selling Your Book
In my last blog I discussed why knowing your purpose for writing your book was key to building your roadmap to success. One aspect I covered was how essential it was to know your audience. Now, I’d like to go into more detail about discovering your audience and...
by Jeniffer Thompson | Apr 17, 2025 | Author Marketing, Jeniffer Thompson, Personal Branding
When I’m working with a new client, whether consulting on publishing a book or developing an author brand, we always begin by establishing goals. Why is this important? Because knowing your purpose for writing your book will allow you to develop a joyful and...
by Jeniffer Thompson | Mar 19, 2025 | Author Marketing, Blogging, Content Creation, Ideas and Tips
One of the biggest challenges many of my clients (and myself, if I’m being honest) face is staying on top of content creation. It can be hard to find the time and to stay on task. But I also believe it’s possible to create a sustainable plan for growing your author...
by Jeniffer Thompson | Mar 5, 2025 | Author Marketing, Book Publishing, Ideas and Tips, Personal Branding
Preparing for publication starts much earlier than many indie authors expect. This is because you’ll need to have many things completed long before your book launch day to set yourself up for success. Growing your author platform and building your brand are the first...
by Jeniffer Thompson | Feb 19, 2025 | Author Marketing, Ideas and Tips, Selling Your Book
I often tell people that self-publishing is a misnomer. You aren’t meant to do it alone. From the editing process to designing, and marketing your book, you will need help along the way. This help includes your book launch team. So, why are so many authors hesitant...
by Jeniffer Thompson | Feb 5, 2025 | Author Marketing, Ideas and Tips, Selling Your Book
There are so many book awards for indie authors to submit to, and their submission deadlines vary, which means you have a chance to submit pretty much year-round. There’s also a wide variety of types of awards, increasing your chances that some will be a great fit for...