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Is Substack the Brand Building Platform for You?

Is Substack the Brand Building Platform for You?

by Jeniffer Thompson | Oct 28, 2020 | Author Marketing, Jeniffer Thompson

Another Brand Building Platform?!   I know. So many brand building platforms, so little time, right?  Last week, I wrote about Paper.Li and how and why I suggest you use it as a brand building platform. And now, I want to tell you about Substack. Why? Because Substack...
Using Paper.li as a Brand Building Platform

Using Paper.li as a Brand Building Platform

by Jeniffer Thompson | Oct 21, 2020 | Author Marketing, Jeniffer Thompson

  In a recent blog post about building your personal brand with Reddit I mentioned the platform, Paper.li. Paper.li is yet another potential brand building tool for authors, speakers and entrepreneurs. And because it has a lot of potential, I decided to follow up...
Hashtags for Authors and How to Use Them

Hashtags for Authors and How to Use Them

by Jeniffer Thompson | Sep 30, 2020 | Author Marketing, Jeniffer Thompson

Why You Should Use Hashtags as an Author on Twitter   Twitter has a large and supportive writing community, so take advantage of it by using the current active hashtags for authors. Why? Because hashtags help you grow your reach. They let your tweet be seen by an...
It’s Time to Submit Your Book for an Indie Book Award!

It’s Time to Submit Your Book for an Indie Book Award!

by Jeniffer Thompson | Sep 16, 2020 | Author Marketing, Jeniffer Thompson, Selling Your Book

It’s That Time Again! Time to Submit Your Book for an Indie Book Award!   Last year, around this time, I compiled an extensive list of indie book awards to submit your book to, and you can find that list right HERE. But, believe it or not, I did some searching...
A BookBub Profile is a Great Marketing Tool

A BookBub Profile is a Great Marketing Tool

by Jeniffer Thompson | Sep 8, 2020 | Author Marketing, Digital Marketing, Jeniffer Thompson, Selling Your Book

BookBub is One More Great Author Marketing Tool   If you don’t already have a BookBub profile, I recommend that you create one! Why, you ask? Well, because all your online profiles work for you as part of your author marketing strategy without much work from you...
You Can Sell Your Book Through the Power of a Loyal Fanbase

You Can Sell Your Book Through the Power of a Loyal Fanbase

by Jeniffer Thompson | Aug 18, 2020 | Author Marketing, Jeniffer Thompson, Networking, Personal Branding, Selling Your Book, Social

Want to Sell Your Book Successfully? You Need Loyal Fans!   I think there’s a common misconception that just writing a book brings fame and a following. Now, that may have been true (and still is to some extent) in traditional publishing, and before the social...
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Recent Posts

  • Your Core Values: A Fun Exercise to Uncover the Heart of Your Brand
  • Growing Your Author Platform: 4 Steps to Increased Visibility
  • Define Your Ideal Reader with This 4-Step Process
  • Knowing Your Purpose for Writing Your Book is Key
  • Helpful Tools for Indie Authors: Getting Focused and Organized

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