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Asking For Help When You Need It: Your Book Launch Team

Asking For Help When You Need It: Your Book Launch Team

by Jeniffer Thompson | Feb 19, 2025 | Author Marketing, Ideas and Tips, Selling Your Book

I often tell people that self-publishing is a misnomer. You aren’t meant to do it alone. From the editing process to designing,  and marketing your book, you will need help along the way. This help includes your book launch team. So, why are so many authors hesitant...
6 Book Awards for Indie Authors With Upcoming 2025 Deadlines

6 Book Awards for Indie Authors With Upcoming 2025 Deadlines

by Jeniffer Thompson | Feb 5, 2025 | Author Marketing, Ideas and Tips, Selling Your Book

There are so many book awards for indie authors to submit to, and their submission deadlines vary, which means you have a chance to submit pretty much year-round. There’s also a wide variety of types of awards, increasing your chances that some will be a great fit for...
Focusing Your Book Marketing Energy to Avoid Burnout

Focusing Your Book Marketing Energy to Avoid Burnout

by Jeniffer Thompson | Oct 16, 2024 | Author Marketing, Digital Marketing, Ideas and Tips, Jeniffer Thompson, Selling Your Book

Of all of the things you do as an author, book marketing can be the most overwhelming. There is so much advice out there and it seems there is so much you’re supposed to be doing that it can be hard to know where to focus your book marketing energy.  The thing is, you...
Yes, Self-Published Authors Can Do Pre-Orders! Here’s How

Yes, Self-Published Authors Can Do Pre-Orders! Here’s How

by Jeniffer Thompson | Jun 19, 2024 | Author Marketing, Book Publishing, Ideas and Tips, Jeniffer Thompson, Selling Your Book

Many authors I work with are unaware that self-published authors can do pre-orders for their books. Yes! You too can take advantage of offering pre-orders to boost your book sales and I highly recommend that you do. Below, I’ll explain why they’re beneficial and...
Are Writing Contests Worth it? 11 to Consider

Are Writing Contests Worth it? 11 to Consider

by Jeniffer Thompson | Apr 17, 2024 | Author Marketing, Ideas and Tips, Jeniffer Thompson

Much like book awards, writing contests are opportunities to gain recognition for your efforts, and winning comes with benefits. Yet many people don’t bother to submit their writing to these contests. They wonder, are writing contests worth it? Well, I think they are....
4 Big Benefits of Author Conferences and Festivals

4 Big Benefits of Author Conferences and Festivals

by Jeniffer Thompson | Apr 3, 2024 | Author Marketing, Book Publishing, Events, Ideas and Tips, Networking

With the 2024 San Diego’s Writer’s Festival upon us I’ve been very busy with the planning and preparation. It’s also got me thinking about writer’s conferences in general, and why my co-founder, Marni Freedman, and I had a vision for the SDWF. Like many festivals now,...
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Recent Posts

  • Some Thoughts on Using Social Media for Book Marketing
  • Publishing Assistance: What to Look for and What to Avoid
  • Your Author Marketing Budget: How Much Time and Emotional Labor Can You Invest?
  • Why Book Endorsements Matter and How to Approach Them Without Stress
  • A Glossary of Common Publishing Terms to Help Demystify Industry Jargon and Processes

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