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Hashtags: Why and How You Should Still Use Them

Hashtags: Why and How You Should Still Use Them

by Jeniffer Thompson | Jul 23, 2020 | Author Marketing, Content Creation, Digital Marketing, Ideas and Tips, Personal Branding, Selling Your Book

Hashtags have been around since 2007, and everyone at this point is likely familiar with them. But it’s rarer that we know how to use them properly, especially for marketing our personal brands. I sometimes feel like I rarely see them these days, and began wondering...
Influencers 101: Building Your Influence

Influencers 101: Building Your Influence

by Jeniffer Thompson | May 7, 2020 | Author Marketing, Digital Marketing, Events, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding

Part Three: Building Your Influence   Now that you’ve learned a bit about key influencers, where to find them, and how you can collaborate with them, let’s move on to bigger things. Because eventually you’ll want to start building your influence, so you can...
Influencers 101: Influencer Collaboration

Influencers 101: Influencer Collaboration

by Jeniffer Thompson | Apr 22, 2020 | Author Marketing, Blogging, Digital Marketing, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding, Selling Your Book, Social

Part Two: Collaborating with Influencers and What it Can Do For You   Now that you know the steps to finding your key influencers, you can start thinking about how you can reach out for collaboration opportunities.  Below I’m going to tell you some ways you can...
Influencers 101: The Power of Key Influencers

Influencers 101: The Power of Key Influencers

by Jeniffer Thompson | Apr 8, 2020 | Author Marketing, Digital Marketing, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding, Selling Your Book, Social

Part One: What Are Key Influencers and How Do I Find Them?    Because key influencer collaboration can be so beneficial to building your brand and expanding your own influence and reach, it’s important that you understand what influencers are and how you can find...
Making Your Amazon Author Central Page the Best it Can Be

Making Your Amazon Author Central Page the Best it Can Be

by Jeniffer Thompson | Mar 31, 2020 | Author Marketing, Digital Marketing, Ideas and Tips, Jeniffer Thompson, Personal Branding, Selling Your Book

You probably already know that Amazon is THE go-to platform for selling indie books online. But, I’d like to encourage you to remember your local boutique bookstores when you link out your BUY NOW buttons from your author websites. Plus, I always give my readers...
How to Make the Most of Your Goodreads Author Profile

How to Make the Most of Your Goodreads Author Profile

by Jeniffer Thompson | Mar 19, 2020 | Author Marketing, Digital Marketing, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding, Selling Your Book, Social

Whether you have published your book or not, now is the time to create your GoodReads account. While you’re leading up to publication, be sure to get active on GoodReads: review books in your genre, start networking with other readers and authors, and buildout...
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Recent Posts

  • Your Core Values: A Fun Exercise to Uncover the Heart of Your Brand
  • Growing Your Author Platform: 4 Steps to Increased Visibility
  • Define Your Ideal Reader with This 4-Step Process
  • Knowing Your Purpose for Writing Your Book is Key
  • Helpful Tools for Indie Authors: Getting Focused and Organized

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