by Jeniffer Thompson | Aug 18, 2020 | Author Marketing, Jeniffer Thompson, Networking, Personal Branding, Selling Your Book, Social
Want to Sell Your Book Successfully? You Need Loyal Fans! I think there’s a common misconception that just writing a book brings fame and a following. Now, that may have been true (and still is to some extent) in traditional publishing, and before the social...
by Jeniffer Thompson | Aug 11, 2020 | Author Marketing, Digital Marketing, Jeniffer Thompson, Personal Branding, Social
As some of you may have noticed, Facebook is notorious for making platform and algorithm changes often, and usually without warning or explanation. Why? Well, they make these changes because their purpose, as they say, is to connect people. And these changes,...
by Jeniffer Thompson | Jun 22, 2020 | Author Marketing, Ideas and Tips, Jeniffer Thompson
Having a Hard Time Staying Focused and Motivated Lately? If you’ve been having trouble getting work done lately, you’re not alone. There’s a lot going on in the world and with all of it weighing on your mind, staying focused and motivated on your work and...
by Jeniffer Thompson | Jun 10, 2020 | Author Marketing, Ideas and Tips, Jeniffer Thompson, Personal Branding, Selling Your Book
You’re Going to Need a Media Kit My last post covered press releases, what they are and why you need one for your book. Today I want to talk about your media kit. And what better advice could I give than that of an expert on media kits? So I reached out...
by Jeniffer Thompson | May 27, 2020 | Author Marketing, Jeniffer Thompson, Selling Your Book
Today I’d like to tell you how to write a professional author press release, why they’re important, and how you can use them to promote your book. If you think a press release is meant only for big, breaking news, and very important people, you’re wrong....
by Jeniffer Thompson | May 7, 2020 | Author Marketing, Digital Marketing, Events, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding
Part Three: Building Your Influence Now that you’ve learned a bit about key influencers, where to find them, and how you can collaborate with them, let’s move on to bigger things. Because eventually you’ll want to start building your influence, so you can...