by Jeniffer Thompson | Jul 23, 2020 | Author Marketing, Content Creation, Digital Marketing, Ideas and Tips, Personal Branding, Selling Your Book
Hashtags have been around since 2007, and everyone at this point is likely familiar with them. But it’s rarer that we know how to use them properly, especially for marketing our personal brands. I sometimes feel like I rarely see them these days, and began wondering...
by Jeniffer Thompson | Jun 30, 2020 | Author Marketing, Ideas and Tips, Personal Branding
Impostor Syndrome Can Really Mess With You I know I go on a lot about putting yourself out there, letting your light shine, etc. But do you ever feel like you really don’t know what you’re doing? That you aren’t good enough to be a thought leader, speaker, or author...
by Jeniffer Thompson | Jun 10, 2020 | Author Marketing, Ideas and Tips, Jeniffer Thompson, Personal Branding, Selling Your Book
You’re Going to Need a Media Kit My last post covered press releases, what they are and why you need one for your book. Today I want to talk about your media kit. And what better advice could I give than that of an expert on media kits? So I reached out...
by Jeniffer Thompson | May 7, 2020 | Author Marketing, Digital Marketing, Events, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding
Part Three: Building Your Influence Now that you’ve learned a bit about key influencers, where to find them, and how you can collaborate with them, let’s move on to bigger things. Because eventually you’ll want to start building your influence, so you can...
by Jeniffer Thompson | Apr 22, 2020 | Author Marketing, Blogging, Digital Marketing, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding, Selling Your Book, Social
Part Two: Collaborating with Influencers and What it Can Do For You Now that you know the steps to finding your key influencers, you can start thinking about how you can reach out for collaboration opportunities. Below I’m going to tell you some ways you can...
by Jeniffer Thompson | Apr 8, 2020 | Author Marketing, Digital Marketing, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding, Selling Your Book, Social
Part One: What Are Key Influencers and How Do I Find Them? Because key influencer collaboration can be so beneficial to building your brand and expanding your own influence and reach, it’s important that you understand what influencers are and how you can find...
