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Planning a Successful Book Launch Part 2: Prepping Your Brand

Planning a Successful Book Launch Part 2: Prepping Your Brand

by Jeniffer Thompson | Apr 26, 2023 | Author Marketing, Events, Ideas and Tips, Networking, Personal Branding, Selling Your Book

Months before your book launch, before you even secure your book launch team, you’ll need to start prepping your brand for the big day. Below is your guide to making sure all your ducks are in a row and that your brand reflects that.  Prepping Your Brand for Your Book...
Planning a Successful Book Launch Part 1: Building a Book Launch Team

Planning a Successful Book Launch Part 1: Building a Book Launch Team

by Jeniffer Thompson | Apr 12, 2023 | Author Marketing, Events, Ideas and Tips, Selling Your Book

Planning a successful book launch requires thinking ahead, preparing well in advance, and of course, building a book launch team. This post is all about teams and is part one in a series designed to make sure you are on top of things so your upcoming book launch will...
Trademarking Book Titles: It’s Not Really a Thing

Trademarking Book Titles: It’s Not Really a Thing

by Jeniffer Thompson | Mar 22, 2023 | Book Publishing, Selling Your Book

Have you ever noticed that a lot of books will have the same title? And yet, I get asked this question pretty often: “How do I trademark my book title?” The simple answer is this: You can’t. But nothing is ever simple, is it?     When it...
Getting Your Best Author Headshot Ever: 7 Tips

Getting Your Best Author Headshot Ever: 7 Tips

by Jeniffer Thompson | Feb 22, 2023 | Author Marketing, Ideas and Tips, Personal Branding

   Getting Your Best Author Headshot Means Actually Doing it! If you know me, you know that I’m an advocate for having your headshot taken once every new year. Having your best author headshot means keeping it fresh. But, I must admit, that even I have trouble...
Using Reader Magnets to Build Your Fan Base and Sell More Books

Using Reader Magnets to Build Your Fan Base and Sell More Books

by Jeniffer Thompson | Nov 16, 2022 | Author Marketing, Ideas and Tips, Personal Branding

I had to revamp this post from last year because reader magnets are still a powerful and simple tool for building your fanbase and your personal brand. If you’re not be familiar with the term reader magnet, you’re probably familiar with their use in practice....
Finding Your Comparable Titles: A Guide

Finding Your Comparable Titles: A Guide

by Jeniffer Thompson | Oct 19, 2022 | Author Marketing, Book Publishing, Ideas and Tips, Selling Your Book

One of those most important things you can do during your publishing process is to research and identify your comparable titles. What exactly does that mean, you may be wondering? Well, read on! This post is all about  finding your comparable titles, what they are,...
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