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LinkedIn is More Like Social Media Now: Is This Good or Bad?

LinkedIn is More Like Social Media Now: Is This Good or Bad?

by Jeniffer Thompson | Sep 25, 2024 | Digital Marketing, Ideas and Tips, Jeniffer Thompson, Networking, Personal Branding

In the last few years LinkedIn has become more popular and has a growing membership. Apparently, the number of posts on LinkedIn has grown by 41% in the last three years. It’s also slowly changing. Because of this, there’s been talk about whether LinkedIn is more like...
4 Big Benefits of Author Conferences and Festivals

4 Big Benefits of Author Conferences and Festivals

by Jeniffer Thompson | Apr 3, 2024 | Author Marketing, Book Publishing, Events, Ideas and Tips, Networking

With the 2024 San Diego’s Writer’s Festival upon us I’ve been very busy with the planning and preparation. It’s also got me thinking about writer’s conferences in general, and why my co-founder, Marni Freedman, and I had a vision for the SDWF. Like many festivals now,...
Building Your Brand and Expanding Your Influence in the Digital World

Building Your Brand and Expanding Your Influence in the Digital World

by Jeniffer Thompson | Oct 25, 2023 | Author Marketing, Content Creation, Ideas and Tips, Networking, Personal Branding, Social

We all know how the Covid-19 pandemic shifted meetings, conferences, networking and even work to the digital world. And a big portion of this still remains. It’s because, as it has been for a long while now, it’s the easy and accessible way to stay in touch, reach out...
Why Joining the IBPA is Worth it for Indie Authors

Why Joining the IBPA is Worth it for Indie Authors

by Jeniffer Thompson | Aug 23, 2023 | Book Publishing, Events, Ideas and Tips, Jeniffer Thompson, Networking, Selling Your Book

I recently wrote a post about joining writers groups and how they can be immensely helpful for finding resources, and for both learning and networking opportunities.  Because networking and having a support system is so important to independent authors, I wanted to...
You Need to Join a Writers Group if You’re Serious About Writing

You Need to Join a Writers Group if You’re Serious About Writing

by Jeniffer Thompson | Jul 12, 2023 | Ideas and Tips, Jeniffer Thompson, Networking

If you’re serious about writing, and especially getting published, you need to join a writers group. You’ll get invaluable support, a sense of community and learn important aspects of the writing and publishing process you likely won’t experience...
Planning a Successful Book Launch Part 2: Prepping Your Brand

Planning a Successful Book Launch Part 2: Prepping Your Brand

by Jeniffer Thompson | Apr 26, 2023 | Author Marketing, Events, Ideas and Tips, Networking, Personal Branding, Selling Your Book

Months before your book launch, before you even secure your book launch team, you’ll need to start prepping your brand for the big day. Below is your guide to making sure all your ducks are in a row and that your brand reflects that.  Prepping Your Brand for Your Book...
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Recent Posts

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  • Knowing Your Purpose for Writing Your Book is Key

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