by Jeniffer Thompson | Apr 12, 2023 | Author Marketing, Events, Ideas and Tips, Selling Your Book
Planning a successful book launch requires thinking ahead, preparing well in advance, and of course, building a book launch team. This post is all about teams and is part one in a series designed to make sure you are on top of things so your upcoming book launch will...
by Jeniffer Thompson | Mar 22, 2023 | Book Publishing, Selling Your Book
Have you ever noticed that a lot of books will have the same title? And yet, I get asked this question pretty often: “How do I trademark my book title?” The simple answer is this: You can’t. But nothing is ever simple, is it? When it...
by Jeniffer Thompson | Feb 22, 2023 | Author Marketing, Ideas and Tips, Personal Branding
Getting Your Best Author Headshot Means Actually Doing it! If you know me, you know that I’m an advocate for having your headshot taken once every new year. Having your best author headshot means keeping it fresh. But, I must admit, that even I have trouble...
by Jeniffer Thompson | Nov 16, 2022 | Author Marketing, Ideas and Tips, Personal Branding
I had to revamp this post from last year because reader magnets are still a powerful and simple tool for building your fanbase and your personal brand. If you’re not be familiar with the term reader magnet, you’re probably familiar with their use in practice....
by Jeniffer Thompson | Oct 19, 2022 | Author Marketing, Book Publishing, Ideas and Tips, Selling Your Book
One of those most important things you can do during your publishing process is to research and identify your comparable titles. What exactly does that mean, you may be wondering? Well, read on! This post is all about finding your comparable titles, what they are,...
by Jeniffer Thompson | Oct 5, 2022 | Author Marketing, Book Publishing, Ideas and Tips, Networking
When you’re building a career out of your writing, especially as a self-published author, it’s imperative that you seek out networking opportunities, find support groups and gain access to learning tools. There are many organizations and groups that...