by Jeniffer Thompson | Jul 26, 2023 | Author Marketing, Content Creation, Ideas and Tips, Personal Branding, Selling Your Book
You put so much work into all you do, and your marketing and brand building efforts take up your time, and can drain your emotional and financial budgets. There must be ways to make it easier and help you stay organized and productive, right? Well, there are! So I...
by Jeniffer Thompson | Apr 26, 2023 | Author Marketing, Events, Ideas and Tips, Networking, Personal Branding, Selling Your Book
Months before your book launch, before you even secure your book launch team, you’ll need to start prepping your brand for the big day. Below is your guide to making sure all your ducks are in a row and that your brand reflects that. Prepping Your Brand for Your Book...
by Jeniffer Thompson | Apr 12, 2023 | Author Marketing, Events, Ideas and Tips, Selling Your Book
Planning a successful book launch requires thinking ahead, preparing well in advance, and of course, building a book launch team. This post is all about teams and is part one in a series designed to make sure you are on top of things so your upcoming book launch will...
by Jeniffer Thompson | Mar 22, 2023 | Book Publishing, Selling Your Book
Have you ever noticed that a lot of books will have the same title? And yet, I get asked this question pretty often: “How do I trademark my book title?” The simple answer is this: You can’t. But nothing is ever simple, is it? When it...
by Jeniffer Thompson | Feb 22, 2023 | Author Marketing, Ideas and Tips, Personal Branding
Getting Your Best Author Headshot Means Actually Doing it! If you know me, you know that I’m an advocate for having your headshot taken once every new year. Having your best author headshot means keeping it fresh. But, I must admit, that even I have trouble...
by Jeniffer Thompson | Nov 16, 2022 | Author Marketing, Ideas and Tips, Personal Branding
I had to revamp this post from last year because reader magnets are still a powerful and simple tool for building your fanbase and your personal brand. If you’re not be familiar with the term reader magnet, you’re probably familiar with their use in practice....
