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What to Expect When Self-Publishing Your Book

What to Expect When Self-Publishing Your Book

by Jeniffer Thompson | Oct 11, 2023 | Author Marketing, Book Publishing, Digital Marketing, Ideas and Tips, Personal Branding

So, you’ve written a book! Congratulations! You’ve accomplished a huge feat. But now comes the hard part. Or, at least the more complex part—Publishing it!  If you plan on self-publishing your book rather than going the traditional route, you need to know what to...
The Basics of Personal Branding

The Basics of Personal Branding

by Jeniffer Thompson | Sep 27, 2023 | Ideas and Tips, Personal Branding

What is Personal Branding?   The difference between having a personal brand and not having one comes down to confidence. When you have a clear idea of who you are, what you stand for, and are willing to put that out for the world to see, you have a personal...
Why Joining the IBPA is Worth it for Indie Authors

Why Joining the IBPA is Worth it for Indie Authors

by Jeniffer Thompson | Aug 23, 2023 | Book Publishing, Events, Ideas and Tips, Jeniffer Thompson, Networking, Selling Your Book

I recently wrote a post about joining writers groups and how they can be immensely helpful for finding resources, and for both learning and networking opportunities.  Because networking and having a support system is so important to independent authors, I wanted to...
6 Tools For Helping You Build Your Author Brand

6 Tools For Helping You Build Your Author Brand

by Jeniffer Thompson | Jul 26, 2023 | Author Marketing, Content Creation, Ideas and Tips, Personal Branding, Selling Your Book

You put so much work into all you do, and your marketing and brand building efforts take up your time, and can drain your emotional and financial budgets. There must be ways to make it easier and help you stay organized and productive, right? Well, there are! So I...
You Need to Join a Writers Group if You’re Serious About Writing

You Need to Join a Writers Group if You’re Serious About Writing

by Jeniffer Thompson | Jul 12, 2023 | Ideas and Tips, Jeniffer Thompson, Networking

If you’re serious about writing, and especially getting published, you need to join a writers group. You’ll get invaluable support, a sense of community and learn important aspects of the writing and publishing process you likely won’t experience...
Planning a Successful Book Launch Part 2: Prepping Your Brand

Planning a Successful Book Launch Part 2: Prepping Your Brand

by Jeniffer Thompson | Apr 26, 2023 | Author Marketing, Events, Ideas and Tips, Networking, Personal Branding, Selling Your Book

Months before your book launch, before you even secure your book launch team, you’ll need to start prepping your brand for the big day. Below is your guide to making sure all your ducks are in a row and that your brand reflects that.  Prepping Your Brand for Your Book...
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